World
Immunization & Logistics
Media
![image](https://www.eg.boopin.com/wp-content/uploads/2023/10/world.jpg)
Brief
Support the global launch of KIZAD’s initiative, The Hope Consortium, to deliver vaccines to lesser fortunate countries.
The initiative was launched during a virtual summit where the challenge was to bring in 600 leaders from industries like Pharma, Logistics, Warehousing, and Government.
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Solutions
Cross-channel targeting.
Daily optimizations.
Audience first approach. Targeting based on seniority and influence.
A/B Testing and Creative optimization.
ABM through HubSpot with the support of LinkedIn.
201m+
Impressions Delivered
GLOBALLY
+214k
Website Clicks
IN LESS THAN 10 WEEKS
+1,764
Registrations
AGAINST THE KPI OF 600